Great Copy: The 11 Commandments For Producing Content That Sells

The 11 Commandments of Great Copy

  • How many people suffer from the problem that your company solves?
  • What makes your solution better than the other solutions available on the market? (What is your product differentiation?)
  • Who is your potential audience, and how are you attempting to reach them?
  • What are all the key benefits of your product or service?

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Matthew Brennan, Copywriter

Matthew Brennan, Copywriter

538 Followers

Bridging businesses to their customer base via top-notch content. A sucker for music that rocks and a good football game.